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Snaps From the Fourth Annual SF Beauty Expo

Snaps From the Fourth Annual SF Beauty Expo

Beyond being a great networking event for the San Francisco fashion, beauty and tech communities, the fourth annual Beauty Expo, presented by San Francisco Fashion And Merchants Alliance, Inc., [SFFAMA] & Pigment Cosmetics was an inspiring display of some of SF’s boldest hair and makeup artists, fashion designers, and fash-tech [...]

I Just Wanna Feel This Moment…

I’ve stumbled onto a moment tonight. A moment when I realize its OK to love what I love, be who I am. When there’s no time like the present to embrace myself, and make myself feel beautiful– I no longer feel the need to wait till I’m closer to perfect [...]

Itchy Scalp? Try Shea Moisture Organic African Black Soap Deep Cleansing Shampoo

Itchy Scalp? Try Shea Moisture Organic African Black Soap Deep Cleansing Shampoo

Shea Moisture Organic African Black Soap Deep Cleansing Shampoo is a budget beauty buy that’s completely worth the spend. Available at Target, CVS, Walgreens, and a few sites online, this shampoo helps regulate sebum production while alleviating itching and flaking. Plantain enzyme: Helps to alleviate itchiness and irritation Tea tree: [...]

We Love: Josie Maran Argan Tinted Moisturizer

We Love: Josie Maran Argan Tinted Moisturizer

As much as we love a to glam it up with good liquid or powder foundation, for every-day use, a light-coverage tinted moisturizer usually does the trick. An AVI favorite, Josie Maran Argan Tinted Moisturizer is on constant rotation during the winter and early spring months. Here are the deets: [...]

Lust-worthy Luxury: Hourglass Veil Fluid Makeup

Lust-worthy Luxury: Hourglass Veil Fluid Makeup

Cruelty-free luxury makeup line Hourglass Cosmetics offers a superior medium-coverage foundation in their Veil Fluid Makeup. Applied gently with the fingers, the the Veil foundation goes on like a silky tinted moisturizer, and offers coverage that lasts all day — even on oily skin. Fortified with anti-aging actives,Matrixyl® Synthe’6™ and [...]

Oscars Glam-spiration- It’s All In the Eyes

Oscars Glam-spiration- It’s All In the Eyes

While every night can’t be full of Oscars-glam, its fun to watch the stunning looks gliding down the red carpet. Without a doubt, we’ll taking our beauty cues from these gorgeous ladies for our next big event, playing up sexy, full-lashed eyes against soft, subtle lips. Looking for some over-the-top [...]

Iman on Creating for the Multicultural Consumer

Iman on Creating for the Multicultural Consumer

The beauty industry is a glamorous one, defined by luxurious products, gorgeous faces, and perpetual excitement at the prospect of finding the next miracle serum, powder or cream. Its also, in theory, all-inclusive — companies are supposed to be propelled by both the tools and desire to make every woman feel [...]

Tuesday Night Beauty Cravings

Tuesday Night Beauty Cravings

I’m inspired by a series written by one of my favorite fashion bloggers, Ahn of 9to5chic.com, called Afternoon Craving. In the series, Ahn posts snapshots of some of the fashion goodies- coats and baubles and shoes- oh my!- she’s obsessing over at the moment. I’ve decided to create my own [...]

For the Good of Our Breasts – Making the Switch

For the Good of Our Breasts – Making the Switch

I’ve made a major life decision this week, and quite frankly, it involves making a commitment that’s terrified me for years. I’m not getting married – in fact, I’m recently single. I’m not getting a new tattoo- though I’m well overdue for a new one. My commitment is [potentially] much [...]

The Joys of Being a Girl: Spa Night at Home!

The Joys of Being a Girl: Spa Night at Home!

One of my favorite Sunday night beauty treats is giving myself an eco spa day at home. It’s always at night, after I’ve spent the day cleaning the apartment, doing laundry, and generally preparing for the week ahead. My ritual doesn’t include anything too fussy: a relaxing shower incorporating my [...]